Web Developer / WordPress Engineer
WordPress Development That Performs
I build custom WordPress plugins, Gutenberg blocks, and performance-optimized WordPress solutions. From VIP-compliant architecture to headless implementations, I deliver WordPress systems that are fast, maintainable, and scalable.
He's one of the rare professionals who can bridge the gap between deep technical capability and real business understanding. He never just built a solution, he understood the business case behind it. Whether the work involved internal tools, customer-facing platforms, or data connections between legacy systems, he always approached challenges with clarity, logic, and a calm, solutions-focused mindset.
John Kosmides
Vice President of Marketing — Universal Windows Direct
Lens: WordPress Engineering
Related Roles & Positions:
Universal Windows Direct — Backend & Integration Engineer (Full Stack) (2021-2023)
Mineralife Nutraceuticals — Web & Marketing Systems Consultant (2021-Present)
Freelance Developer / Designer (2009-2019)
Highlights:
Custom WordPress plugins and Gutenberg blocks
Performance Block (LCP 5.5 → 3.2) — Built a VIP-compliant Gutenberg performance block reducing LCP 5.5s → 3.2s; Lighthouse 70 → 83
UTM Attribution Plugin — Enables reliable direct-mail → digital tracking
GTM Event Button Block — Standardizes events for marketers
Headless WordPress (React + ACF) — Early-stage architecture for decoupled WordPress
Related Case Studies
MarTech Extension Architecture
Custom WordPress Engineering Across Commerce & CRM Environments
Attribution gaps, tracking inconsistencies, and performance bottlenecks across multiple client environments — each requiring a purpose-built WordPress solution rather than an off-the-shelf fix.
LCP 5.5s → 3.2s, Lighthouse 70 → 83; first-touch and last-touch attribution across web and CRM.
Interested in working together?
Let's discuss how I can help build WordPress solutions that perform and scale.