Web Developer / WordPress Engineer

WordPress Development That Performs

I build custom WordPress plugins, Gutenberg blocks, and performance-optimized WordPress solutions. From VIP-compliant architecture to headless implementations, I deliver WordPress systems that are fast, maintainable, and scalable.

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He's one of the rare professionals who can bridge the gap between deep technical capability and real business understanding. He never just built a solution, he understood the business case behind it. Whether the work involved internal tools, customer-facing platforms, or data connections between legacy systems, he always approached challenges with clarity, logic, and a calm, solutions-focused mindset.

John Kosmides

Vice President of Marketing — Universal Windows Direct

Lens: WordPress Engineering

Related Roles & Positions:

  • Universal Windows Direct — Full Stack Web Developer (2021-2023)

  • Mineralife Nutraceuticals — Marketing & IT Consultant (2021-Present)

  • Freelance Developer / Designer (2009-2019)

Highlights:

  • Custom WordPress plugins and Gutenberg blocks

  • Performance Block (LCP 5.5 → 3.2) — Built a VIP-compliant Gutenberg performance block reducing LCP 5.5s → 3.2s; Lighthouse 70 → 83

  • UTM Attribution Plugin — Enables reliable direct-mail → digital tracking

  • GTM Event Button Block — Standardizes events for marketers

  • Headless WordPress (React + ACF) — Early-stage architecture for decoupled WordPress

Related Case Studies

WordPress EngineeringPerformance Engineering

Enterprise Core Web Vitals Optimization

VIP-compliant block + loading strategy. LCP: 5.5s → 3.2s, Lighthouse 70 → 83.

LCP: 5.5s → 3.2s | Lighthouse: 70 → 83
WordPress EngineeringMarTech / Growth Engineering

UTM Persistence & Attribution Plugin

WordPress plugin storing UTMs across sessions. First-touch + last-touch attribution.

Solves attribution gaps, supports better spend decisions
WordPress EngineeringMarTech / Growth Engineering

Custom GTM Event Button Block

Gutenberg block emitting structured GTM events. Marketer-friendly configuration.

Reduces friction, speeds up tracking implementations
Karol Buczek

Interested in working together?

Let's discuss how I can help build WordPress solutions that perform and scale.